Marketing Shift: Politics, Hackers, Business and Touchscreens
May 30th, 2008 | by Brad King |I have a new gig at Marketing Shift, a website that tracks what companies should be doing, emerging technologies that change the way we talk with businesses and missteps along the way. Each Friday, I’ll post links and descriptions from the blog, although you should add this to your RSS Reader as well.
Dems and GOP Reach Out With Social Media: Technology was supposed to democratize the election process, instead we live in a world where sound bytes can destroy a candidate and nobody can filter “promises” made by politicians.
Comcast: Answer the Phone When Hackers Call: Internet television station Revision3 was shut down by a Denial of Service (DoS) attack by a legitimate anti-piracy business; hackers exposed a hole in Comcast’s website. Which group did more damage? Hint: it wasn’t the hackers.
Murdoch on Hulu: Control Copyright and Beat Theft: iTunes and Amazon want to sell digital movies and television. Rupert Murdoch wants to give it away.
Computing: Reach Out and Touch Your PC: The mouse is an awful input device. Know why? It’s only used on one device: the computer. Every other terminal uses motion or your finger. Meet the future of the PC.
Borders Goes Online While Amazon Goes To Digital: Seven years after abandoning the Web, Borders is back online. Too bad Amazon has moved off the Web into portable, e-Reader hardware.
Abandon the Super User, Focus on Customers: Businesses should forget trying to impress the digerati and develop technologies that drive them crazy. You know, for the rest of the people.
NY Times Invites Programmers to Build Reader Tools: The Times joined a small number of media outlets when it announced it would open up an API. All I can say is, it’s about time.
Conversations Companies Should Have: Social media is a pain in the ass, but like it or not, people are talking about companies. It’s not enough to listen. You have to know when to talk as well.
